Vanduta Khurana, President of Delhi-based Daks India, which currently employs a workforce of 2,000 and produces 10 lakh textile products annually, including apparel and home textile, was invited to be the keynote speaker at the World Communication Forum, Davos, making the textile community of India proud.
Addressing the forum on the subject Social Media Offline, she introduced N2-X, the company’s brand, constructed as a tool of expression. The product, in fact, is a bag, the canvas of which is the ‘media’ and the exchangeable badges, or as the company calls them, ‘stamps’, is the content. The product could have several manifestations…It could be a simple school bag, Bow & Arrow case, an iPad, a smartphone cover etc.
“The product is the world’s first mobile re-configurable surface, which can take the shape of whatever the user wants it to be. It is already available at the Ali Virgin Stores
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